Comments on: New Artist Model at Work http://digitalcowboys.com/2006/10/05/new-artist-model-at-work/ Business Development | Marketing | Consulting Services Sun, 13 May 2012 03:37:14 +0000 hourly 1 http://wordpress.com/ By: Rusty http://digitalcowboys.com/2006/10/05/new-artist-model-at-work/#comment-166 Fri, 24 Nov 2006 14:57:28 +0000 http://davekusek.berkleeblogs.com/2006/10/05/new-artist-model-at-work/#comment-166 I agree, they user the industry first to build themselves.

]]> By: alejandro http://digitalcowboys.com/2006/10/05/new-artist-model-at-work/#comment-165 Tue, 21 Nov 2006 18:43:26 +0000 http://davekusek.berkleeblogs.com/2006/10/05/new-artist-model-at-work/#comment-165 while there success in the digital world is undeniable, you have to factor in the fact that they made a name for themselves in the traditional way.

they were able to build the BNL brand though all the channels the big record labels provide, and once having become a household name, were they able to go out and do their own thing.

which again…. boils it all down to marketing marketing and more of that.

]]> By: alejandro nogales http://digitalcowboys.com/2006/10/05/new-artist-model-at-work/#comment-164 Mon, 23 Oct 2006 16:27:49 +0000 http://davekusek.berkleeblogs.com/2006/10/05/new-artist-model-at-work/#comment-164 In addition, to the copy I bought in 2005, I just purchased a copy for each band member in http://www.daylightdies.com on tour now.

I would love to read more about how marketing (ever-changing) is going to work in the P2P networks that you briefly touched on in the book. Cutting out the middleman is really all about getting the promo and distribution done.

It was interesting to see how BNL pulled that off.

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