Comments on: Video Games Prove Positive for Rock Acts

By: Seth Tehan

Seth Tehan — Fri, 22 Aug 2008 02:58:09 +0000

Yeah but what about these new games coming out. Guitar Hero-Aerosmith and Guitar Hero-Metallica. What kind of revenue will these bands see off of these releases? Are games going to be the wave of the future and not albums? ha!

By: Barrett

Barrett — Mon, 14 Jul 2008 07:41:37 +0000

The fees paid to recording artists for the use of their master recordings in video games is dismal. Exposure is the real benefit artists get with video game placements.

For example, a song placed in Madden Football will generate around $2,000 for the artist from licensing fees. The real benefit is over a billion impressions from that placement!

By: Terra

Terra — Tue, 17 Jun 2008 10:00:18 +0000

I disagree that the music is really becoming emersive. If anything it is simply the background to the game, sure people enjoy playing their favourite songs, but in the end it is the game that matters, not the songs. The game may boost sales but as the stats show people are buying more songs in-game – they’re not interested in a new song, but a new level.

By: brentalicious

brentalicious — Wed, 11 Jun 2008 22:25:50 +0000

Music licensing is a major revenue source for artists. I know that the value of PRO’s are often debated but when you combine a licensing fee with performance royalties you begin to build a substantial revenue model.

These video games are leading the charge and there are many more of them. From on line games to single player, the amount of content being produced is staggering. Artists that are able to position themselves in this stream of media stand to do very well.

By: Seth Tehan

Seth Tehan — Sat, 07 Jun 2008 16:04:34 +0000

When I went to SXSW in 2004 they spoke specifically about how music would be more integrated into video games, by God they were right. I suppose it’s hard for a video game company to pirate a license to use the song so this is probably one of the other ways labels will make some skrill once music is available for free.

By: Friday’s Music Industry Writer’s Link Roundup | Music Industry Jobs|Music Business Jobs|Music Internships

Fri, 06 Jun 2008 17:10:24 +0000

[...] tidbits regarding the power of guitar games like Guitar Hero and Rock Band, in his post at The Future of Music. One reason why posts like this are important to read as you plan your music career is because [...]