The tried and true methods of creating success in the music industry are over and are never coming back. The economics just don’t work for most acts anymore. The greatest risk in the next 5-10 years for music is that no one will want to fund the development and promotion of new musical acts the […]
Terry McBride at Berklee
March 22, 2009 By 1 Comment
Terry McBride gave a lecture at Berklee College of Music earlier this month. Here is a synopsis from Ariel Publicity. A song is an emotion They stopped releasing music they thought would sell and began releasing music they loved and felt emotionally connected to. The old school music business views a song as a copyright. […]
