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Why do most music players look like spreadsheets? Discovering music on your own requires that you listen to a song for a period of time to see if you like it. Sure, if one of your friends tells you about a track you may “discover” it through them, but you will also spend some time […]
Here’s a recap of some of the key trends and topics that marked the music business in 2012. As we move forward, it’s good to look back, especially amidst the music industry’s chaotic, shifting paradigms. As the music industry’s traditional structures continue to fall away, new models are building upon unsteady foundations. Some of the […]
Berkleemusic’s online classes start next week. Learn about music, the future and your part in it. Study with Berklee faculty from anywhere in the world. Improve your skills and become part of an online community of like-minded musicians. Learn to navigate the emerging digital music business, and gain effective techniques in publishing, marketing, management, touring, music supervision, […]
Music is a much smaller and less significant part of many people’s lives than 10-20 years ago. There is more competition for our attention and the value of music has declined precipitously. This graphic shows the rise of digital against physical music, and the overall impact of piracy, widespread distribution and digital media on the […]
For artists struggling to make a living in the digital age, a strong merch strategy can be the difference between living life as a starving artist and making a comfortable living. Yet compared to the recording, publishing and ticketing businesses—which have felt the full effect of technology and the Internet— the merch business today is […]
The raging debate set off by one Emily White, an NPR intern and the eloquent retort from Dave Lowery about the generational shift in thinking about the music industry has been widely reported this past week in The New York Times, NPR, Los Angeles Times, Techdirt, Hypebot, Lefsetz, the Huffington Post. and countless other places. Here […]
A new survey from the Gartner group shows digital music revenues forecast to grow less than 5% per year. This is close to flatlined if you factor in inflation. Not good news for most of the world. ■ Online music revenue from end users will grow more than 31% by the end of the forecast […]
Challenge the conventional thinking about the business of music, and explore new ways of creating, financing, promoting, and distributing it.
Study the Future of Music Online with Dave Kusek at Berkleemusic.com
See the complete Berkleemusic online course catalog here.
